Global Telco Consult (GTC) has long been a leader in consultancy, providing expertise in messaging, IoT, and digital identity. Yet, beyond its professional successes lies a profound commitment to creating a better world. Central to this ethos is GTC’s annual initiative in Madagascar, which focuses on supporting local schools.
This program represents more than charity—it embodies GTC’s values of social responsibility, collaboration, and empowering communities through education.
The Genesis of the Madagascar Social Responsibility Pledge
GTC’s journey into corporate social responsibility (CSR) began four years ago with a suggestion from an employee. Through a personal contact in Madagascar, the company connected with the Antana Association, a grassroots organization led by a dedicated Malagasy couple. Their firsthand knowledge of local educational challenges provided the perfect partnership for GTC’s initiative.
Inspired by the Antana Association’s direct and focused approach to aiding schools, GTC decided to make a meaningful contribution. As José García, CEO of GTC, recalls:
“When I learned about their philosophy and their dedication to helping children through education, it resonated deeply with me. This initiative isn’t just my vision—it’s a GTC vision.”
Transforming Communities Through Education
Education has the power to transform lives, communities, and even nations. For GTC, focusing on schools in Madagascar reflects their belief in empowering young minds as a pathway to lasting change. Over the years, the initiative has evolved significantly. Initially, it was about providing basic school supplies—pencils, notebooks, and books—to children in impoverished areas. However, this year’s efforts have reached new heights, encompassing infrastructure improvements, such as renovating classrooms, fixing leaky roofs, and installing proper desks and chairs.
The impact of these contributions is tangible. Students no longer sit on the floor or struggle with inadequate facilities. Teachers, too, benefit from better conditions, which José highlighted as critical:
“Improving the environment for both students and teachers directly increases the chances of meaningful educational progress. It’s about creating a space where learning can truly thrive.”
The Importance of Local Partnerships
Key to the success of this initiative is GTC’s partnership with the Antana Association. With their intimate understanding of local needs, the association identifies schools and projects where the impact will be greatest. From selecting schools to determining how funds are spent, this collaboration ensures that resources are used effectively and meaningfully.
José elaborates:
“From a distance, you can’t truly understand what’s needed. Having people on the ground who know the realities and priorities is essential. Their insights guide everything we do.”
Moments That Resonate
José’s recent trip to Madagascar marked a turning point in GTC’s CSR journey. Visiting three schools, he experienced firsthand the profound gratitude of students, teachers, and parents. Whether it was witnessing the joy of children receiving candy for the first time or seeing their excitement over new school supplies, the trip was filled with deeply moving moments.
One particularly striking memory involved students standing in military-like formation to welcome the GTC team. As José recounts:
“Imagine 1,100 pupils, many of whom have never seen a foreigner, dedicating their entire day to thanking us through songs and dances. It’s hard to describe the depth of their gratitude—it’s something I’ll never forget.”
A Broader Impact of Our Social Responsibility Pledge
The Madagascar initiative extends beyond material contributions. For many children, GTC’s visits represent their first encounter with people from outside their community, expanding their horizons and igniting dreams of a world beyond their immediate surroundings.
As Nassia Skoulikariti, GTC’s Director of Messaging Services, aptly noted in a GTC Insiders interview on this topic:
“You weren’t just representing GTC—you were representing the possibility of a brighter future for these children.”
The program also serves as a learning experience for GTC staff, challenging their perspectives on happiness and fulfillment. Observing the joy and resilience of children who have so little has been a humbling experience for the team.
Why Social Responsibility Matters to GTC
For GTC, CSR is not a peripheral activity—it is central to our mission. The company believes in using its success to uplift others and contribute to the global community.
José explains:
“We are fortunate to operate in an industry that allows us to grow and thrive. With that privilege comes a responsibility to give back. Supporting education aligns with our belief in empowerment and building sustainable futures.”
This commitment also reflects GTC’s values as a company that prioritizes meaningful connections—whether with clients, partners, or communities in need.
Looking Ahead
As GTC enters its fifth year of supporting schools in Madagascar, the focus remains on sustainability and creating lasting impact. Plans include expanding the scope of projects, potentially supporting vocational training and digital education initiatives, and continuing to improve infrastructure.
The initiative is more than just an act of giving; it’s a testament to the power of collaboration and the belief that even small actions can create ripple effects of change.
Join Us in Making a Difference
GTC’s social responsibility pledge is more than an annual initiative; it’s a reminder of the profound impact businesses can have when they prioritize community and humanity. By supporting schools in Madagascar, GTC is helping shape brighter futures, proving that even small actions can lead to significant change.
As José Garcia eloquently shared, the joy, gratitude, and resilience of the people they’ve supported offer invaluable lessons on what truly matters. Through these efforts, GTC not only gives back but also fosters connections that transcend borders, reminding us of the power of human connection and shared purpose. If this initiative resonates with you, we invite you to join us in making a difference. Whether through direct collaboration, resource contributions, or simply amplifying the message, your involvement can further expand this impact. Together, let’s inspire lasting change. Reach out to us if you’d like to learn more or get involved in supporting this meaningful cause.
Global Telco Consult (GTC) is a trusted independent business messaging consultancy with deep domain knowledge in application-to-person (A2P) services. GTC provides tailor-made messaging strategies to enterprises, messaging service providers, operators and voice carriers. We have expertise in multiple messaging channels such as RCS, Viber, WhatsApp, Telegram and SMS for the wholesale and retail industry. Additionally, GTC offers Digital Identity and Fraud advisory services, aiding clients in navigating the complexities of digital identity verification and fraud prevention, while also providing Recruitment services, assisting businesses in acquiring top talent within the telecom and technology sectors.
GTC supports its customers from market strategy through service launch, running the operations and supporting sales and procurement. The company started in 2016 with a mission to guide operators and telcos to embrace new and exciting opportunities and make the most out of business messaging. For more information or industry insights, browse through our blog page or follow us on LinkedIn.